America’s News Influencers

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America’s News Influencers​

In the heat of the 2024 election, news influencers seemed to be everywhere. Both Republicans and Democrats credentialed content creators to cover their conventions – and encouraged influencers to share their political messages. Influencers also interviewed the candidates and held fundraisers for them.

But up until now, it has been difficult to get a sense of the size and characteristics of this new wave of news providers.

A unique Pew Research Center study provides a deeper understanding of both the makeup of the news influencer universe and its audience. The project includes an in-depth examination of a sample of 500 popular news influencers and the content they produce, derived from a review of more than 28,000 social media accounts. We also conducted a nationally representative survey of Americans to better understand who regularly gets news from news influencers.

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America’s News Influencers

This study explores the makeup of the social media news influencer universe, including who they are, what content they create and who their audiences are.

www.pewresearch.org

 

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1 in 5 U.S. adults get their news from social media influencers, according to Pew report

Across platforms, male news influencers outnumber women, and creators with explicit political orientations lean conservative.

www.nbcnews.com

 

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How George Orwell was right — and Steve Jobs was wrong | Opinion​

A fascinating article in The New York Timesthis week by Kurt Gray, professor of psychology and neuroscience at the University of North Carolina at Chapel Hill, gives us the beginnings of an understanding of how and why social media is so destructive to society.

Gray points out that most people assume humans have historically been predators, the metaphorical big cats of the jungle. In fact, Gray says, we’ve historically been prey, the victims of predators:

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https://www.msn.com/en-us/news/us/h...S&cvid=9ab74a615c134b59a60ea81e68d8a710&ei=22