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Found this on a different forum.
In The Art of War, the ancient military classic, Sun Tzu had advice for those who would rush to battle. He pointed out that it is equally important for warriors to know when not to fight as when to fight. In 1974, Muhammed Ali took this insight to heart when he used the rope-a-dope strategy during a boxing match. Ali spent the early rounds of the bout leaning back on the ropes and letting his opponent, George Foreman, deliver punch after punch. By the eighth round, Foreman was a spent force and could not defend against Ali’s decisive blows.
In The Art of War, the ancient military classic, Sun Tzu had advice for those who would rush to battle. He pointed out that it is equally important for warriors to know when not to fight as when to fight. In 1974, Muhammed Ali took this insight to heart when he used the rope-a-dope strategy during a boxing match. Ali spent the early rounds of the bout leaning back on the ropes and letting his opponent, George Foreman, deliver punch after punch. By the eighth round, Foreman was a spent force and could not defend against Ali’s decisive blows.

When a Rope-a-Dope Strategy Makes Sense | Smith Business Insight
Companies usually retaliate against competitive attacks. But sometimes the best strategy is to hold back.
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